Are you are a marketer who wants to ensure your email looks appealing across a wide array of devices and avoids the dreaded spam bucket? Aren't we all? SAS Customer Intelligence 360 can help you with that.   Before you blast your email, jump over to the Review tab in your Email task. In addition to the in-platform "Responsive preview" option, you will find* the "Email client preview". Run this to see how your email looks in Gmail, iPhone 14 Pro Max, AOL on Firefox, Outlook and over 100 more email clients (screenshot below). You can also use the "Spam test". This service bounces your email against 14 spam algorithms. If it doesn't pass an algorithm, CI360 will let you know. Some algorithms provide clues why; unfortunately, most do not (these services do not want to share their formula with the spammers).    *NOTE: Both of these checks are a paid service, thus may not be available based on your license. If not available in your tenant, check with your admin. For more details, check out the 360 user's guide. and the Email Client Previews community article. Looking for tips to avoid spam filters? Our friends at Email on Acid explain - Why did my email fail in certain spam filters?     ... View more

Did you know the object listing pages (e.g., Task Manager, Segment Manager, Event Manager, etc.) are packed with tricks to help you find objects quickly? If you're using folders, 2 view configurations are available: View items in selected folder only View items in selected folder and all subfolders To try it, select “Configure Views” in the overflow menu (3 dots in top right corner of folders panel). Your selection becomes your default view.   Not using folders? Ask your local admin to turn folders on.   ... View more

If you've ever been working in CI360, paused for lunch, came back to find your session timed out, you can now extend the default logout beyond 30 minutes of inactivity. As of today (15Nov2023) CI360 allows tenant admins to change the timeout setting. Extend it up to 12 hours, or if needed, reduce it to 15 minutes.  This is a tenant-wide setting. Please consult with your organization's IT security policies before extending the session duration.     ... View more

The rate of change and boundless expectations of the digital experience shows no signs of slowing down. To meet these needs, SAS is modernizing how customer journeys are built with SAS® Customer Intelligence 360, a SaaS marketing technology and customer data platform. Orchestrating seamless journeys to deliver an omnichannel experience to your customers when and where they want is essential to modern marketing teams. Join this session to see a preview of how our vision will leverage your data (on-prem or in the cloud) with your customers’ behavior to deliver your message to your customers via an array of channels. Our reimagined orchestration canvas enables both the technical and non-technical marketer to map out journey touchpoints and then glean performance insights and analytics in a highly visual manner. Whether the journey is an automated always-on multi-step campaign or a one-time event-centric promotion, we have you covered. ... View more

With the Nov 2022 release of SAS® Customer Intelligence 360 (a.k.a. 22.11), SAS introduces a new reimagined home page. This completely new experience gives you a personalized command center to craft your customers’ experience.   The goal of home page dashboard is twofold: Provide access to personalized time-saving actions Offer quick info and directional insights Personalized actions include: Common “I Want To” actions – create new emails, web spots, mobile notifications, segments, customer journeys, etc. Access work in progress – for your campaigns Recent results – a succinct summary of your campaigns Quick info and insights include: Overview of scheduled campaigns (e.g., all tasks, activities and segments scheduled to run over the next 30 days) Aggregated channel performance (e.g., What’s our click rate look like this month?) System notifications, help and documentation Most of these features are available now. What you see will be based on which Customer Intelligence 360 modules you have licensed, your access roles and how you have been using the system. Look for additional widgets and home page customization capabilities in 2023!   New CI360 Home Page - Top   New CI360 Home Page - Bottom         ... View more