Can i create diagram without information map ?

[ravindrrapaal]

Hello,

I am new to SASCI. Just wanted to know can we create a campaign diagram by selecting criteria from a table rather than using Infomap ?

Or Is it mandatory to use Infomap to use any database table in SAS diagram?

Regards,

Ravindrra

[Bet_ty · Accepted solution]

Hello,

it is mandatory to have an Information Map when selecting data in CI Studio. Please find below what I copied from the SAS Marketing Automation Administration Guide:

A SAS Customer Intelligence information map describes the data sources that enable SAS Customer Intelligence users to easily create campaigns. For example, instead of viewing a large collection of tables and columns, the business user views a simple list of business terms.

Thanks,

Beate

[ravindrrapaal]

Thanks for your response