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Dress is casual. I have been to several forums and you see people wearing jeans and t-shirts as well as business casual. I always bring a sweater or jacket with me as some of the meeting rooms get pretty chilly. I am opting for comfort this forum.
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Rather than repeat answers that have already been provided, take a look at: https://communities.sas.com/t5/SAS-Global-Forum-2017/Dress-code-at-conference/gpm-p/344451
Art, CEO, AnalystFinder.com
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Most attendees wear business casual, although often presenters will step it up just a bit. Remember that convention center presentation rooms tend to be on the COLD side.
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As an old-timer, I just want to add that I have noticed a trend among the younger attendees to dress up a bit more. Suits are a novelty to them, so some look for opportunities to wear them.
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Same for Wednesday. By the end of the week, you want comfort more than style.
Given the location, do NOT wear any paraphernalia featuring the Oakland Raiders.
Besides that, it should be okay. 🙂
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