Hello -
Please excuse for not being clear.
You wrote: "if we excluded the holdout sample in this step, we would be ignoring the most recent and influential observations."
The holdout sample is only used to select the best forecasting model from a list of candidate models. After the best model is selected, the full range of the actual time series is used for subsequent model fitting and forecasting.
I'm afraid that there is no easy answer to your question about "optimal holdout sample size" as it depends on many things like granularity of the data, the amount of historic data at hand, attributes of the data (seaonal vs. non-seasonal), etc.
At the end of the day you want to use a holdout sample size which helps improving forecasting accuracy. This requires to understand both the data and the forecasting process (which includes monitoring accuracy over time). As such you might have to go through some iterations of this process and figure out how different settings of the holdout sample will impact your model accuracy.
In general I think it is a fair statement that SAS Forecast Server is based on best practices specified by Armstrong (ed.) in "Principles of Forecasting."
As such you might want to have a look at
Armstrong, J. S. (2001d), “Evaluating forecasting methods,” in J. S. Armstrong (ed.), Principles of Forecasting. Norwell, MA: Kluwer Academic Press
for more information.
Hope that helps,
Udo