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FionaMcNeill
SAS Employee

Interesting article: The Dark Side of Verbs-as-Nouns - NYTimes.com  -- and saw an analysis recently that isolated just nouns and separately verbs - to better understand sentiment, not so straight forward as it used to be perhaps.

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jaredp
Quartz | Level 8

Good article.  I like one of his last comments "Such phrasing also curtails the lecturer’s role, making him or her not so much a source of ideas and a repository of intellectual trust as a purveyor of data packets."

As for Text analytics, this constant change of language usage is a good example why a text analytics solution is dynamic and not static.  Solutions must be constantly or periodically tweaked.

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