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Follow us page for:
- Insights on real-time, personalized customer engagement
- Customer success stories from brands using SAS CI 360 to modernize their marketing
- Practical tips to help you get more from your MarTech stack
- Product news, including what's coming next for SAS 360 Marketing AI and SAS 360 Marketing Decisioning
Whether you're exploring SAS Customer Intelligence 360 for the first time or you're already a power user, this page has something for everyone
Check out some of our recent posts:
- SAS Marketing AI and SAS Marketing Decisioning Are Almost Here — And They're Built for What's Next in Martech (link)
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Turning data into better decisions is what makes transformation real. Thorsten Hein shares how ERGO is applying analytics, AI and decisioning at scale to improve customer relevance, operational efficiency and everyday outcomes. (link)
- It’s not a data problem. It’s not an activation problem. It’s a decisioning problem. Jon Moran breaks down why the “middle” layer of the martech stack is now the real differentiator—especially as agentic AI reshapes how brands engage. A smart take on what orchestration really requires. (link)
- Walk through Taipei and you’ll see it everywhere — everyday moments powered by rewards that feel personal. That’s the promise behind HAPPY GO, and for Ding Ding Integrated Marketing Services, delivering it meant orchestrating 1M+ daily touchpoints for 11M members. (link)
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