Hi:
Look at this Tech Support note -- even though it shows ODS PDF, the technique will work for ODS RTF or ODS HTML:
http://support.sas.com/kb/24/229.html
Using your method, the SAS title will come first, then the table, with the preimage before the table. The title ALWAYS comes first. So if you want the image and then the title, you'd have to move your PREIMAGE specification from the PROC REPORT step and into the TITLE statement and then whatever other text you want into the TITLE2 statement.
The ONLY thing you'll have to be careful of is that for RTF and PDF, the image location is the image file path when the RTF or PDF file is CREATED; whereas, for HTML, the image location that you specify is the image file path that will be needed when the HTML file is -LOADED- into the browser. Sometimes these are different locations...for example, the RTF and PDF location might be a local computer location, while the HTML location might be a web server location (such as where the HTML file and image will be stored when the HTML file is accessed).
cynthia