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Fighting Fraud with Synthetic Image Detection

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This session explores how generative AI has made it increasingly difficult to distinguish real images from synthetic or manipulated ones—and how that is fueling large-scale fraud. It demonstrates a solution built on SAS Viya that combines computer vision models, forensic image analysis, OCR, and large language models to assess image authenticity and support fraud decisions. The approach integrates directly into SAS Intelligent Decisioning, enabling automated outcomes such as approve, reject, or escalate to human review. The key takeaway is that trust in visual data can no longer be assumed—it must be actively evaluated through intelligent systems.

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