Learning Legends: Turning Data into Stories
When you meet Daniele Goretti, you quickly notice two things: a quiet confidence and an unmistakable sparkle when the topic turns to data.
“I love the possibility to derive insights from data,” he says. “It allows you to understand how things behave—sometimes exactly as you expect, sometimes in surprising ways. Both are rewarding.”
Daniele is a Technical Training Consultant at SAS, working with learners across Europe, the Middle East, and Africa. Since joining SAS in 2018 after a Master’s in Physics (specializing in fundamental interactions), he has taught programming, data analysis, and administration courses—both in Italian and English.
A physicist who fell in love with code
Daniele’s journey into analytics didn’t begin with a love for programming. At university, his passion was data analysis—understanding patterns, making predictions, and testing them against reality. But once he joined SAS, he realised that preparing data was where most of the hard work happened.
“Programming wasn’t my focus at university,” he admits. “But as I learned more, I discovered I really liked coding. I enjoy building a process, checking if it works, and then seeing if my assumptions hold true.”
Problem-solving is a team sport
Daniele’s work is rarely a solo mission. He thrives on collaboration—whether with other trainers, technical support, or consultants. He recalls friendly competitions with colleagues to solve case studies, often taking different paths to the same outcome.
“That’s the beauty of it,” he says. “We each bring different approaches, and when we put them together, we get a richer picture.”
For customers, that means he’s not only sharing what works, but also why it works and what alternatives exist. And if a problem can’t be solved on the spot? Daniele makes sure it finds the right path to a solution.
Teaching as two-way learning
If you think training is a one-way street, Daniele will change your mind. He’s just as excited to learn from his students as they are from him.
“When I start a course, I want to know why people are there,” he explains. “Some just want to explore the software; others have a specific challenge to solve. Both make the session richer.”
This constant exchange shapes his teaching style, which has evolved from simply sharing product knowledge to blending it with real-world project experience. It also means no two courses are exactly alike.
A broad toolbox for learning
Ask him about the future of education, and Daniele lights up. He sees value in every format—face-to-face, live web training, videos, microlearning—and believes the right approach depends on the learner’s goals.
His personal favourites? Face-to-face sessions for smaller groups and live web training for larger audiences. “Live web training gives shy learners a safe space to engage,” he says. “But face-to-face lets you address individual needs more directly.”
He also sees AI playing a growing role—especially in keeping learning materials up-to-date across multiple languages. As SAS continues to expand course localization, he’s excited about AI’s potential to speed up translation and content adaptation.
Reliability as a trademark
When asked what sets him apart, Daniele answers without hesitation: reliability and authenticity. He wants learners to feel they can reach out long after the course ends.
“I’m always there to help,” he says. “And if I can’t solve the problem myself, I’ll point you in the right direction.”
Outside of work? He enjoys playing five-a-side football—though he laughs, “I’m not a very good player, but I always enjoy it.”
His advice for SAS learners
Daniele’s golden rule is simple: never stop practicing, and don’t forget to have fun.
“There are so many ways to learn—videos, courses, community discussions,” he says. “If you get stuck, the SAS Communities are full of people ready to help. Just keep going.”
Ready to take your SAS skills to the next level? Explore our SAS training programs—from programming and analytics to the Analytics Leadership Program. Learn with experts like Daniele, and turn your curiosity into results.
Learning Legends – Real People. Real Stories. Real Learning.
