Impact of new Email Trends on Deliverability in 2025
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This is the first in a series of short sessions on subjects around email deliverability.
Today we‘ll look into some of the recent trends in email marketing from a deliverability perspective.
There have been many recent new trends in email marketing. I have picked a few that I think can impact email deliverability.
These are:
- Stricter Authentication requirements
- An Increased Focus on Domain Reputation
- Recipient Interaction
- Accessibility
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