BookmarkSubscribeRSS Feed
AndrewZ
Quartz | Level 8

A non-profit wants to know whether sending a communication improves constituent retention, and is it worth sending an expensive print piece over a free email?  The communication can be sent by email, snail mail, or not at all (i.e., three treatments).  The expected retention rate after a year in the untreated group is 93%.  Any measurable difference in retention  (0.5 percentage points or greater) would justify the costs of the snail mail.

How would I calculate the sample size?

If there were only two treatments (snail mail and no mail), I would do this:

/* Is the improvement at least 1 percentage point? */

proc power;  

    twosamplefreq groupproportions=(0.93 0.940) test=pchi power=0.80 npergroup=. sides=1; /*  npergroup=7514 */

quit;

Should I use LOGISTIC?

In R it seems I would want pwr.chisq.test.

sas-innovate-2024.png

Available on demand!

Missed SAS Innovate Las Vegas? Watch all the action for free! View the keynotes, general sessions and 22 breakouts on demand.

 

Register now!

What is ANOVA?

ANOVA, or Analysis Of Variance, is used to compare the averages or means of two or more populations to better understand how they differ. Watch this tutorial for more.

Find more tutorials on the SAS Users YouTube channel.

Discussion stats
  • 0 replies
  • 1121 views
  • 0 likes
  • 1 in conversation