Exploring, predicting and reporting with SAS Visual Analytics and SAS Visual Statistics

Performing Conjoint Analysis in SAS VA

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Performing Conjoint Analysis in SAS VA


I am performing analysis to determine which is the best and most preferred choice of combo to be considered for an apparel company. Requirement is to see what customer is buying more often along with other set of products. So will the conjoint analysis would help? If yes, pls let me know how to perform this in SAS Visual Analytics. If any other viable approach exists then pls do suggest it.

I information that I have got are -  product category, product sub category, sale price, customer name, city name of which sale is taking place, date of purchase.

Thanks in advance


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