HI all,
I'm looking for help please.
I'm working with transactional data and looking for a way to find associations within transactions that will generate rules to assist our buying team, it's market basket analysis. The problem is I have SAS base and not SAS Miner, however I do have Enterprise guide 4 but at present not configured!
I gather from a little bit of research proc assoc and proc rulegen were procedures that allowed you to generate exactly what I'm after, e.g. If a customer buys shoes, then 10% of the time he also buys socks. A grocery chain may find that 80% of all shoppers are apt to buy a jar of salsa when they also purchase a bag of tortilla chips. When "do-it-yourselfers" buy latex paint they, also buy rollers 85% of the time. Forty percent of investors holding an equity index fund will have a growth fund in their portfolio.
Does anyone know what happened to these functions and why I can't use them anymore and if there's another workaround please?
Thanks and any help is much appreciated!
Zubair
They both exist but are under Enterprise Miner License.
Not familiar besides workarounds that involve other application solutions. Good Luck.
Thanks Reeza!
Zubair
Reeza I am new to SAS and am lost. I need to use PROC ASSOC and cannot figure out how to do it. I have SAS/STAT. Could you please help get me started?
THANK YOU
As stated above, you need Enterpise Miner license to use PROC ASSOC. SAS/STAT is a dif
There's a macro that does Market Basket Analysis using Base SAS - google for it on lexjansen.com.
Good Luck!
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