Building models with SAS Enterprise Miner, SAS Factory Miner, SAS Visual Data Mining and Machine Learning or just with programming

Traditional v Incremental Response Models

Reply
SAS Employee
Posts: 22

Traditional v Incremental Response Models

Do you create models to better target customers?  Consider using incremental response models over traditional response models, as described in this paper.

http://support.sas.com/resources/papers/proceedings13/096-2013.pdf

Ask a Question
Discussion stats
  • 0 replies
  • 293 views
  • 0 likes
  • 1 in conversation