Building models with SAS Enterprise Miner, SAS Factory Miner, SAS Visual Data Mining and Machine Learning or just with programming

Link Analysis Node - Segmented Modelling

Accepted Solution Solved
Reply
Contributor
Posts: 65
Accepted Solution

Link Analysis Node - Segmented Modelling

Hi i am trying to estimate next best offer for my every customer. Bur my customers have some demographics segments and i want predictions to be  made in all segments seperately on its own. 

 

For regression analysis i was able to estimate n regressions for n different  segment, when i coded segment variable. Bu i didnt able to carry same method for link analysis. 

 

do you know any short way for doing  this. 


Accepted Solutions
Solution
‎07-28-2016 10:26 PM
SAS Employee
Posts: 106

Re: Link Analysis Node - Segmented Modelling

OK, so I spent some time trying to get a simple example to work in EM and kept running across errors until I saw this explanation in the documentation: 

 

"You cannot perform group processing on Transaction data sets in SAS Enterprise Miner."

 

So if you are using transaction data, that's the issue.

 

Do you have a lot of segments? f you are using transaction data you'll probably have to build a separate link analysis subflow for each segment. 

 

 

View solution in original post


All Replies
SAS Employee
Posts: 106

Re: Link Analysis Node - Segmented Modelling

How did you build your segmented regression models? Using the group processing nodes? 

 

Ray

Contributor
Posts: 65

Re: Link Analysis Node - Segmented Modelling

As  do i remember, when i kept my segment identifier variable in variables in segment role, i was receiving different regressions for every different segment... 

SAS Employee
Posts: 106

Re: Link Analysis Node - Segmented Modelling

Hi.

 

It looks to me like the Regression and HP Regression nodes ignore segment variables. 

 

Is it possible you were actually building stratified models using the Start Groups and End Groups nodes as in this tip? That's how I would normally go about it. 

 

(Possibly this was supported in an early version or EM. I'm using 14.1)

 

Ray

Contributor
Posts: 65

Re: Link Analysis Node - Segmented Modelling

unfortunately when  i add a start group node just before my link analysis node, i am unable state my segment variable as grouping rule. How can i do this? 

SAS Super FREQ
Posts: 271

Re: Link Analysis Node - Segmented Modelling

Make sure your segment variable has Level=Nominal (In Input Data node, or a Metadata node).

Contributor
Posts: 65

Re: Link Analysis Node - Segmented Modelling

Thank you for your comment 

But it is in Nominal Level 

Solution
‎07-28-2016 10:26 PM
SAS Employee
Posts: 106

Re: Link Analysis Node - Segmented Modelling

OK, so I spent some time trying to get a simple example to work in EM and kept running across errors until I saw this explanation in the documentation: 

 

"You cannot perform group processing on Transaction data sets in SAS Enterprise Miner."

 

So if you are using transaction data, that's the issue.

 

Do you have a lot of segments? f you are using transaction data you'll probably have to build a separate link analysis subflow for each segment. 

 

 

Contributor
Posts: 65

Re: Link Analysis Node - Segmented Modelling

Correct Raylll

 

I saw exactly same mesagge in EM. But as you know i must use  transactional data to perform a next best offer model. As you noted i started building seperate data files for my 12 different  segments. 

 

Thanks a lot 

SAS Employee
Posts: 106

Re: Link Analysis Node - Segmented Modelling

Good luck. Sorry I didn't see that sooner. 

☑ This topic is SOLVED.

Need further help from the community? Please ask a new question.

Discussion stats
  • 9 replies
  • 471 views
  • 1 like
  • 3 in conversation