2024 Customer Awards: Georgia-Pacific - Curious Thinker

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Company: Georgia-Pacific

Company background: Georgia-Pacific LLC is an American pulp and paper company based in Atlanta, Georgia,[1] and is one of the world's largest manufacturers and distributors of tissue, pulp, paper, toilet and paper towel dispensers, packaging, building products and related chemicals, and other forest products -- largely made from its own timber.[2][3] Since 2005, it has been an independently operated and managed subsidiary of Koch Industries.[2] As of Fall 2019, the company employed more than 35,000 people at more than 180 locations in North America, South America and Europe. -- sourced from Wikipedia

Contact: Samuel Coyne

Title: Sr. Director -- AI

Country: United States

Award Category: Curious Thinker

Tell us how you are inspired by the work you do?
I'm inspired by the work we do by the simple fact that GP is doing first of its kind AI deployments to make facilities better, safer, and more efficient. I find great inspiration by using data and modeling to reach a meaningful business result.

How has SAS played a part in your journey?
SAS Viya came at a crucial time for us. We had been 100% open source with a lot of folks doing 'whatever they could' to get by and get models deployed. SAS Viya gave us a reliable platform and added some much needed structure in how we bring our models to business users.

What products do you use and how do you use them?
We use SAS Viya, ESP, Model Manager, and Intelligent Decisioning

What is your greatest lesson learned that you'd like to share with others?
The greatest lesson learned is to not get too comfortable with the status quo. I was a skeptic on using ID in our model workflows. We've found ways to integrate ID into some cutting-edge tools for manufacturing including some Generative AI offerings.

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A great example of resiliency and efficiency through the application of AI.