#saschat - CX, real-time analytics and customer data analytics

[BeverlyBrown]

From time to time on Twitter, we host #SASchats on topics of interest to groups of SAS users. Earlier today, there was one on the role of analytics in creating great customer experiences.

These questions sparked the conversation: 

• How can customer data and analytics impact customer experience across touch points and devices?
• What’s driving investment in real-time customer analytics?
• What does it take to reach customers in real time?
• What barriers do you see to customer centricity?
• What are the critical success factors?
• Where should organizations begin?

Eavesdrop after the fact 

Hit the orange button and see what was said!

#SASchat Rewind