06-30-2016 10:43 AM
We're already planning for SAS Global Forum 2017. What Customer Intelligence paper topics would you like us to pursue? Comment here and I'll pass along your wishes.
Here are the 2016 topics:
07-01-2016 12:47 PM
without waiting for an SGF paper, the following outlines the basic steps / considerations for Optimization of MA Campaigns by MO:
Hope this helps. If there is a specific business case or objective you’re trying to achieve, post details back to the CI Community