04-26-2016 04:55 PM - edited 04-27-2016 05:32 PM
Context is everything in digital marketing. This SAS Tech Talk reveals how SAS Customer Intelligence 360 provides it.
In the ~7:00-minute video, Ryan Treichler, director of technical architecture for the CI product line, shows how to create customer segments and how to learn new things about customers so you can better serve them. Watch it now!