12-13-2016 11:33 AM
At 1:00 p.m. ET tomorrow (Dec. 14), a live webinar from the Data & Marketing Association will feature SAS Marketing leaders Adele Sweetwood, Jennifer Chase and Matt Fulk. They'll:
You'll also learn how to build an analytically driven marketing organization, determine the kinds of structure and talent that are needed, manage interactions with IT, finance and sales and create a unified view of the customer.