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fri0
Quartz | Level 8

Hi, mi doubt is very simple. How enterprises get data to make text analysis o social network analysis? Should they have every consumer as friend in facebook to capture the data? Are there other ways to get information of clients in the web? Has SAS any module to simplify that process? Thanks!

6 REPLIES 6
Reeza
Super User

Are you doing text analytics or social network analytics? They're not the same thing.

You can do text analytics on the information in tweets and/or Facebook posts/comments.

You can also do analysis on groups of friends, thing they have in common, demographic components of your audience.

Anyways, the first step in any of this is always to ask - "What is your question"

fri0
Quartz | Level 8

I'm sorry for not responding sooner.

Well, I need to do both things. But I was researching and I understood that I only could work a social network analysis of people in my network, not for people that it's not my friend and I have it not in my network. But I don't know how it is the case when they have public accounts. Is it depend of the network if I could get the data?

Reeza
Super User

fri0 wrote:

Is it depend of the network if I could get the data?

I'm not sure what you're referring to. For network analysis of FB friends data you usually have some sort of permissions set on what you can see, friends, friends of friends. The Facebook Graph API, is possibly what you're looking for and would limit what you could access but this would be outside of SAS

fri0
Quartz | Level 8

It should be my bad english. Sorry!

Well, for example, could I get the data/info of a person that is not my friend in Facebook or Linkedin to analyze his contacts?

Reeza
Super User

Only public information as noted in API, but generally, I'd say no.  Facebook and Twitter keep changing API's so hard to keep up.

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