topic Re: What is the reason for fewer Frequency and Monetary bins in RFM in SAS Enterprise Guide

What is the reason for fewer Frequency and Monetary bins in RFM

akashyap — Mon, 16 Jan 2017 22:21:08 GMT

Hi, I have a dataset close to 3M observations. I am using RFM with independent binning and (R=9. F=9, M= 9; total = 729) bins.

When I run the model, there are only 9*7*8 = 504 bins. My least RFM score is 132 and not 111.

Can anyone explain why this could be happening?

Thanks in advance!

Re: What is the reason for fewer Frequency and Monetary bins in RFM

AnnaBrown — Wed, 18 Jan 2017 15:14:07 GMT

Hi akashyap,

Welcome to the SAS Support Communities! To clarify, where are you running RFM? Depending on that, your question is more appropriate for either the Base SAS or SAS Enterprise Guide community.

Anna

Re: What is the reason for fewer Frequency and Monetary bins in RFM

akashyap — Wed, 18 Jan 2017 17:36:07 GMT

Hi Anna,

I am running RFM in SAS Enterprise Guide.

Thanks