topic 9 skills to modernize your marketing in SAS Customer Intelligence https://communities.sas.com/t5/SAS-Customer-Intelligence/9-skills-to-modernize-your-marketing/m-p/309108#M273 <P>In her latest blog post &nbsp;<A href="http://blogs.sas.com/content/sastraining/2016/10/12/9-skills-to-become-a-more-modern-marketer/" target="_self">9 skills to become a more modern marketer</A>,&nbsp;SAS' <a href="https://communities.sas.com/t5/user/viewprofilepage/user-id/36364">@RuthDobson_Torres</a>&nbsp;provides a great synopsis of <EM><A href="http://www.sas.com/store/books/categories/business-leadership/the-analytical-marketer-how-to-transform-your-marketing-organization/prodBK_67906_en.html" target="_self">The Analytical Marketer</A></EM>, a new book by SAS marketing leader&nbsp;<a href="https://communities.sas.com/t5/user/viewprofilepage/user-id/45200">@asweetwood_sas</a>. What're the nine skills? Sales, social media, storytelling, process design, data and analytics, domain expertise communication, creativity and risk taking.</P> Thu, 03 Nov 2016 18:21:53 GMT BeverlyBrown 2016-11-03T18:21:53Z 9 skills to modernize your marketing https://communities.sas.com/t5/SAS-Customer-Intelligence/9-skills-to-modernize-your-marketing/m-p/309108#M273 <P>In her latest blog post &nbsp;<A href="http://blogs.sas.com/content/sastraining/2016/10/12/9-skills-to-become-a-more-modern-marketer/" target="_self">9 skills to become a more modern marketer</A>,&nbsp;SAS' <a href="https://communities.sas.com/t5/user/viewprofilepage/user-id/36364">@RuthDobson_Torres</a>&nbsp;provides a great synopsis of <EM><A href="http://www.sas.com/store/books/categories/business-leadership/the-analytical-marketer-how-to-transform-your-marketing-organization/prodBK_67906_en.html" target="_self">The Analytical Marketer</A></EM>, a new book by SAS marketing leader&nbsp;<a href="https://communities.sas.com/t5/user/viewprofilepage/user-id/45200">@asweetwood_sas</a>. What're the nine skills? Sales, social media, storytelling, process design, data and analytics, domain expertise communication, creativity and risk taking.</P> Thu, 03 Nov 2016 18:21:53 GMT https://communities.sas.com/t5/SAS-Customer-Intelligence/9-skills-to-modernize-your-marketing/m-p/309108#M273 BeverlyBrown 2016-11-03T18:21:53Z