topic Re: Cell represents a control group setting on cell node in SAS Customer Intelligence

Cell represents a control group setting on cell node

GoExplore — Thu, 27 Oct 2016 15:47:31 GMT

I am using SAS CI Version 6.3 Hotfix 01 and have two questions:

(#1) Say I select 'Cell represents a control group' on a cell node going into communication node. The values inserted on contact history is '_11' on 'CONTACT_HISTORY_STATUS_CD' field. Shouldn't it be '_20'? Here is what i found.

CONTACT_HISTORY_STATUS_CD CONTACT_HISTORY_STATUS_DESC
_11 Executed
_13 Excluded Mandatory Contacts
_20 Control Group
_30 Failed

(#) Can the cell checked as 'Cell represents a control group' be used as control holdout for MAMO processing?

Re: Cell represents a control group setting on cell node

Bet_ty — Thu, 27 Oct 2016 15:55:08 GMT

Hello,

regarding your first question, this is already documented in this SAS Note: http://support.sas.com/kb/59/159.html

and a hot fix is planned for this issue.

Re: Cell represents a control group setting on cell node

Dmitry_Alergant — Thu, 27 Oct 2016 18:28:05 GMT

You can still differentiate control group contacts using CONTROL_GROUP_TYPE_CD column from the CI_CELL_PACKAGE table, that you join to your contact history by CELL_PACKAGE_SK.

So while there is a minor product issue that needs a hot fix, it is easily worked around as all the data you need is in CDM.

Re: Cell represents a control group setting on cell node

GoExplore — Fri, 28 Oct 2016 13:55:00 GMT

Thanks Dmitry.

Can we assign these customer who are setup as control on the cell as "control holdout" for MAMO processing?