https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314312#M4732 <P>Hi All,</P><P>&nbsp;</P><P>I am in charge of&nbsp;creating some customer engagement scores for an online retail company...I would like to know what technique to use in SAS? I&nbsp;have an idea of variables to use (acitions on website, email engagement, purchase behaviour etc), but I actually don't know what is the best technique to use (Modelling, segmentation etc..)</P><P>&nbsp;</P><P>Your help would be much appreciated.</P><P>&nbsp;</P><P>Thank You</P><P>&nbsp;</P> Fri, 25 Nov 2016 14:45:20 GMT Kanyange 2016-11-25T14:45:20Z https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314310#M4730 <P>Hi All,</P><P>&nbsp;</P><P>I am in charge of&nbsp;creating some customer engagement scores for an online retail company...I would like to know what technique to use in SAS? I&nbsp;have an idea of variables to use (acitions on website, email engagement, purchase behaviour etc), but I actually don't know what is the best technique to use (Modelling, segmentation etc..?)</P><P>&nbsp;</P><P>Your help would be much appreciated.</P><P>&nbsp;</P><P>Thank You</P><P>&nbsp;</P> Fri, 25 Nov 2016 14:44:29 GMT https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314310#M4730 Kanyange 2016-11-25T14:44:29Z https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314312#M4732 <P>Hi All,</P><P>&nbsp;</P><P>I am in charge of&nbsp;creating some customer engagement scores for an online retail company...I would like to know what technique to use in SAS? I&nbsp;have an idea of variables to use (acitions on website, email engagement, purchase behaviour etc), but I actually don't know what is the best technique to use (Modelling, segmentation etc..)</P><P>&nbsp;</P><P>Your help would be much appreciated.</P><P>&nbsp;</P><P>Thank You</P><P>&nbsp;</P> Fri, 25 Nov 2016 14:45:20 GMT https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314312#M4732 Kanyange 2016-11-25T14:45:20Z https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314428#M4733 <PRE> 1) Primary Component Analysis proc prim 2)Possion Regression proc genmod </PRE> Sat, 26 Nov 2016 06:10:12 GMT https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314428#M4733 Ksharp 2016-11-26T06:10:12Z https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314656#M4734 <P>Thank You Ksharp for your response! Is there any white paper you will recommend?</P><P>&nbsp;</P><P>&nbsp;</P> Sun, 27 Nov 2016 21:00:18 GMT https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314656#M4734 Kanyange 2016-11-27T21:00:18Z https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314708#M4736 <PRE> I don't know. I would check documentation of Stat or search it at support.sas.com </PRE> Mon, 28 Nov 2016 03:05:56 GMT https://communities.sas.com/t5/SAS-Data-Science/Customer-Engagement-Scores-Please-Help-Thank-You/m-p/314708#M4736 Ksharp 2016-11-28T03:05:56Z